Título: Innovation in the tourism sector, organizational learning and performance

Autor(es): CEVALLOS PINEDA ALBA GRISELA, GALARZA CACHIGUANGO IVAN SANTIAGO, LEON CARLOSAMA ROCIO GUADALUPE, MARTÍNEZ GÓMEZ MÓNICA

Fecha de publicación: 29-nov-2023

Resumen: Purpose–Thepurpose of this research paper is to establish the impact of process and service innovation on non-financial and financial performance in the tourism sector, as well as to explain the mediating role of organizational learning. Design/methodology/approach– A quantitative approach was used, based on partial least squaresstructural equation modeling (PLS-SEM), Smart PLS4.0 software.The sampleconsistedof 426establishments in the tourism sector in Zone I, Ecuador. Online surveys were employed to collect data, yielding 118 responses, to assess the impact of innovation on business performance from 2020 to 2022. Findings– Process and service innovation positively and significantly affect non-financial and financial performance, respectively. Organizational learning mediates the relationship between process innovation and disservice. The relationship between non-financial and financial performance could not be confirmed. The model explains 53.10% of non-financial performance and 26.10% of financial performance. Originality/value– The relationship between innovation and performance in the tourism sector has been studied in several developed economies, while little has been studied in developing countries. This work contributes to an empirical discussion including a mediating variable in the innovation–performance relationship in the Latin American context.

Palabras clave: Innovation, Financial performance, Non-financial performance, Learning, Tourism sector

DOI: https://doi.org/10.1108/ARLA-06-2023-0090

ISSN: 1012-8255

Tipo publicación: Artículo

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